Stop answering the same DMs 50 times a day. Your store shows prices, takes orders, and sends confirmations — automatically.
No credit card. No commission. Works from your phone.
12
stores live
₹0
commission
5 min
to go live
Free
forever
What your store looks like
Priya Jewels
@priyajewels
Handcrafted silver jewellery 🤍 Ships across India
Jewellery, clothing, food, art, skincare — shop directly from independent creators across India.
Real sellers. Real stores. Real results.
“I used to spend 2 hours a day answering DMs. Now my store does it for me.”
Priya Sharma
Mumbai · @priyajewels
“Set up in 10 minutes. Got my first order that same evening. I couldn't believe it.”
Ananya Verma
Delhi · @ananyacrafts
“Finally a link-in-bio that actually converts. My customers love how easy it is.”
Meera Nair
Bangalore · @meeracandles
From the founder
I built Reel Store because a friend who sells jewellery on Instagram told me she spends half her day just replying to “price?” in DMs. That felt wrong. Every Instagram seller deserves a real store — not a chaotic inbox. So I made one. Free. No commission. No fluff.
Balram
Founder, Reel Store · @oriona.tech
From sign-up to your first order — six simple steps. No tech skills needed.
Add your store description, Instagram username, contact email, shipping note, and UPI payment info. This is what customers see when they visit your store.
A good description and clear payment/shipping notes build buyer trust.
Upload product photos, set prices (in ₹), write descriptions, and mark availability. Each product gets its own "Order" button on your storefront.
Good photos sell. Use bright, clear images from multiple angles.
Pick a theme (Minimal, Bold, Soft, Neon, or Earthy), choose an accent colour, font style, and whether products appear in a grid or list layout.
Your theme should match your brand. You can switch themes anytime.
Copy the unique link from your dashboard and paste it in your Instagram bio. Mention it in Reels captions like "Link in bio to order!"
The link looks like: reelstore.in/s/yourhandle — easy to remember.
When a customer places an order you get an email notification. Open the Orders page, review the order details, then reach out to confirm via DM, phone, or email. Once you have spoken to them, mark the order as Contacted.
Reply quickly — buyers expect to hear from you within a few hours of ordering.
After every interaction, move the order through these stages in the Orders page. The customer receives an automatic email each time the status changes so they always know where their order stands. You can also cancel an order directly from any stage at any time.
Each status change emails the customer automatically — keep it updated so buyers are never left wondering.
From your store page to customer orders — we handle the setup, you handle the sales.
A dedicated page for your products. Share one link in your Instagram bio — customers see everything you sell.
Jewellery, handmade, clothing, art, candles — add photos, prices, and descriptions. No technical skills needed.
Customers add multiple items to cart, verify their email with a one-time code, and place the order in seconds.
Pick from 5 unique themes — Minimal, Bold, Soft, Neon, Earthy. Change accent colours, fonts, and product layout.
Add size options, colour variants, stock count, category tags. Your store looks as professional as any big brand.
Sign up and your store is live in minutes. No waiting, no forms, no tech knowledge required.
0%
Commission
We never take a cut
0 min
Setup time
Store live in minutes
₹0
Hidden fees
Truly free, forever
0
Unique themes
Express your brand
Your store, your personality. Switch themes anytime with one click.
Minimal
Clean & elegant
Bold
Dark & powerful
Soft
Warm & feminine
Neon
Bold & electric
Earthy
Natural & warm
Plus custom accent colours, font styles (Modern / Classic / Tech), grid or list product layout, and full custom CSS
Simple for your customer. Transparent for you.
Customer visits your profile and taps the Reel Store link in your bio.
Browses your products, views photos and prices, then adds items to the cart.
Enters their email, receives a one-time code, verifies it, and places the order — all in one page.
Customer gets an order confirmation email. You get a new-order notification. Confirm & ship.
If you sell anything on Instagram, this is for you.
vs managing everything over Instagram DMs
Keep 100% of every sale. We never take a cut.
Your store looks perfect on every phone — exactly where your customers are.
Custom themes, colours and fonts. Looks like your store, not ours.
UPI, GPay, cash on delivery — you decide how you collect payment.
Stop repeating prices 50 times a day. Your store answers every question.
Every order sends an email confirmation — no more lost messages in DMs.
We never sell it, never share it with anyone.
Delete your store anytime — we remove everything within 24 hours, no questions asked.
Sign up free in 5 minutes. Your store is live tonight.
Free to set up · No commission · No hidden fees